TV & PRINT CAMPAIGN
The Italian real estate network needed to create its first national TV ad to help its franchise business to grow. I created 2 TV ads, one about selling and one about buying a new house, both exploring the roller-coaster of emotions that is moving home.
Concept and art direction, overseeing the film shoot in Buenos Aires, Argentina.
Advertising Agency: Arnold Italy
Creative Director/Copywriter: Gianluca Nappi
Art Director: Ruggero Gualdesi
Production Company: Terminal
Director: Luca Lucini
TV AD // 30" // Selling
TV AD // 30" // Buying