SKY SPORTS GOLF

client

SKY SPORTS — ROI

role

Graphic Designer
Art Director

deliverables

DRTV and print campaign (concept)

Promote the 2020 Golf season Live on Sky Sports in Ireland. I worked with a copywriter on the conception of the idea to realising the first print ad mockups. The task was to create an ad with available Sky Sports footage videos and images. Due to Covid-19, the project never saw the light but here the rationale.
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Even the world’s best golfers accept that they aren’t just competing against each other. They also have the ‘golf gods’ to contend with – a phenomenon golfers at every level can relate to. Fans can too. Will the golf gods be cruel or kind? Who knows. That’s why you have to watch live on Sky Sports to find out.

drtv

print

credits

creative director
senior designer
copywriter
account director

Nigel Edginton-Amor
Ruggero Gualdesi
Liam Donnelly
James Duncan

CREDITS

Creative Director: Nigel Edginton-Amor

Senior Designer: Ruggero Gualdesi

Copywriter: Liam Donnelly

Account Director: James Duncan